Commenting on the winning project, Jeroen Schotsaert, Marketing and Sales Director of AGC Plasma Technology Solutions, said: "AITOM Digital prepared a new online strategy, which included the design and production of a new website and follow-up online marketing aimed at generating enquiries. The strategy resulted in more visitors to the site, an increase in enquiries and subsequent new business. AGC Glass Europe's AGC Plasma Technology Solutions team develops and markets technologies used in the optical, textile and battery industry. It is a high-tech B2B environment where AGC offers machines worth several million euros. The anticipated ROI (Return on Investment) was effortlessly achieved."

The Internet Effectiveness Awards (IEA) competition has been organized since 2005 by the Internet Solutions Suppliers Association and is one of the oldest and most prestigious digital project effectiveness competitions in the Czech Republic. The IEA evaluates the measurable benefits of digital projects, in particular the effectiveness of the return on investment invested in the project and related to the benefits of the project in the form of ROI. Previous winners of the Grand Prix include Deloitte, the National Museum and MONETA Money Bank, a. s. The jury included 16 digital marketing experts.